Prof. Ahmed Fareed Gamal Al-deen Hamza :: Publications:

An argument about the nature of architecture communication has been existed since mid sixties. Some suggest its relevance to the natural language; it has vocabulary, structure and syntax. And it obeys sign systems rules in its significance of meaning, and obeys communication system in its codifying rules through social contraction. This paper discusses, through analysis and comparison, how to apply a formulation of set of dimensions from both semiotics model and Schulz model on both modern and post modern architecture language. These dimensions would be applied to measure, both the success and failure of architectural language, in its dealing with urban context and social structure.