Placemaking inspires people to collectively reimagining and reinvent public places as the heart
of the community, strengthening the connection between people and the places they share, the
concept of happiness and well-being has gained significant attention in various fields including
sociology, interior urbanism, and place branding. Understanding the factors that contribute to
community happiness, engagement, and quality of life has become a dominant focus in the
realm of placemaking. Hence Integrating the science of happiness into placemaking as a
transformative force to create environments that foster positive emotions, promote social
connections, and enhance overall life satisfaction. Furthermore, influencing how communities
are both created and perceived. Research problem lies in the relationship between the science
of happiness and placemaking and its role in enhancing the individual’s sense of community
belonging. Research objective: Foster the placemaking strategy through applying the science
of happiness in place branding and interior urbanism, to ensure healthy lives and promote wellbeing for all which will lead to achieve SDGs no.3. Research methodology: The research
follows the descriptive approach based on gathering information to build a theoretical
framework based on previous studies, and an analytical case study of Lighthouse in Mountain
View Egypt, to gain deeper insights into the practical applications and challenges associated
with integrating happiness science into placemaking strategies. The research concludes
integrating the science of happiness into placemaking can create environments that foster
positive emotions, promote place image, social connections, and quality of life. |