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Assist. Eman Salah El Sayed Abdo Ramadan :: Publications:

Title:
Transforming Ancient Egyptian Collars into Modern Fashion
Authors: Eman Ramadan, Yu Wu, Dhaneshwar Shah
Year: 2021
Keywords: Egyptian Collars; Cultural Product; Product Design; Contemporary Transformation.
Journal: 3rd International Symposium on Social Science and Management Innovation (SSMI 2021)
Volume: Not Available
Issue: Not Available
Pages: Not Available
Publisher: Boya Century publishing
Local/International: International
Paper Link:
Full paper Eman Salah El Sayed Abdo Ramadan_SSMI009.pdf
Supplementary materials Not Available
Abstract:

To make some contributions to the inheritance of Ancient Egyptian culture, creative products emphasize the cultural connotation of products, taking tourist souvenirs as an example. The country vigorously develops the green economy represented by tourism, which drives the rise of cultural creative product design. The traditional design excellent cultural creative products have become a real topic. The Egyptian broad collar, the Usekh or Wesekh is a personal ornament, a type of broad collar or necklace, which means 'the broad one, the broad collar is one of the most characteristic elements of ancient Egyptian jewelry. Over time, the collars disappeared despite their wonderful shapes. Literally, the ancient Egyptian collars are the subject matter of this research paper. This study proposes a cultural research model to provide designers with a valuable reference for successful design across cultures. By exploring the meaning of cultural objects and highlighting their cultural features, and from these features, they can be transformed into modern products that complement contemporary women's fashion that meets the needs of the contemporary consumer market.

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