President of Benha University Announced Approval of the University's Visual Identity Guide

Prof. Nasser El-Gizawy, President of Benha University, announced that the University Council approved the Visual Identity Guide in its session today, highlighting its significant role and important impact on the university's internationalization, institutional reputation, and improvement of its global ranking.
Prof. El-Gizawy emphasized that having a visual identity for the university is crucial for enhancing its distinction, whether at the local, regional, or international level, noting that it helps differentiate the university from other academic institutions.
The university president pointed out that the visual identity contributes to building a strong and positive mental image among students, faculty members, and the civil society, thereby enhancing the university's institutional reputation. He noted that the visual identity is not merely an aesthetic form but a strategic element that enhances the university's ability to achieve its goals and thrive in a competitive educational environment.
Prof. Nasser El-Gizawy added that having a strong and attractive visual identity for the university boosts its internationalization efforts and ranking, attracts international students, facilitates communication between the university and all stakeholders, and draws investments and financial support from donors and companies looking to collaborate with distinguished and well-known educational institutions.
This aligns with the university's direction towards investing in knowledge. Furthermore, it facilitates the promotion and marketing of academic programs, initiatives, research outputs, and university services, helping to reach a wider audience